Website Design Mistakes Delhi Brands Should Avoid

| Updated at May 20, 2025

As people scroll for your brand and services, they encounter the first impression of your business. At this moment, having a virtual identity for Delhi-based brands is no longer an option; it has become a necessity.

Despite doing everything, many businesses don’t realize that, unintentionally, they are making small mistakes that can lead to a big problem like low traffic, poor ROI, and higher bounce rate.

This is where you can trust many digital agencies in Delhi, like Battersea Web Expert, Epic Consultancy, and the rest, for your brand’s virtual visibility. With years of experience and professional teams, these agencies assist you in creating a website that effectively portrays your business’s services, credibility, and expertise.

Therefore, in this informative article, we will direct you to some common website design mistakes that Delhi brands should avoid.

Slow Page Speed

The phrase “slow page speed” refers to the situation when a website takes a longer time to open than expected, which can lead to a disappointing viewer experience.

As a user, when you visit a URL that takes more than a few minutes to load, you simply close it and go to another one that appears on the SERP.

Similarly, this might happen with your website’s slow-loading pages, which can increase the bounce rate, lessen potential conversions, and low ranking on Google.

Thus, to build a successful business, having a responsive website design (RWD) is highly recommended, especially in Delhi’s extremely competitive digital marketplace.

Poor Mobile Design

According to estimates, there are 1.8 billion active smartphone users throughout the world, so if your website does not work perfectly on the handset, you may lose numerous prospective clients.

Check out the common signs of poor mobile design:

Lack of Responsiveness– A website layout that doesn’t fit different screen sizes is one of the major problems. This may lead to the user struggling while navigating the site and engaging with its features.
Inconsistent Design– Random changes in site colour, font, and overall design may confuse users and weaken your brand recognition.
User Experience Issues– Problems like slow loading, small font, blurry images, and confusing navigation may lead to a frustrating user experience.

Thus, having a mobile-friendly website has now become a necessity for every business. Furthermore, a simple and appealing mobile layout will surely assist in keeping your customers happy and coming back.

Cluttered Layout

When it comes to web design, the first impressions matter the most, and a cluttered layout can ruin it in seconds.

However, a disorganized display happens when a website has too many images, small texts, various CTA buttons, or excessive ad popups that are collectively piled up on a single page. Consequently, causes actual hardship to focus or find what they are searching for.

Therefore, keep your page organised by using plenty of white space, setting clear headings, designing by colour that coordinates with your brand, and a clear button setup to keep your user motivated to stick around.

Confusing Navigation

Confusing navigation refers to the situation when menus are hard to find, not mentioned properly, or filled with too many options.

Designing a good website will be nothing if your users aren’t able to find what they are looking for. And this is one of the common mistakes made by Delhi’s brands.

However, the ideal web page should be straightforward, where the user can easily navigate to their targeted option, because if they get lost or become annoyed, they might leave your site and never visit again.

Therefore, keeping the clear and limited menu options and adding a search bar on it for quick access is the best fix to enhance the user experience and a higher engagement rate.

Weak Call-to-Actions

A weak call-to-action refers to the button on a website that doesn’t clearly indicate to the user what to do next.

For instance, CTAs like “click here”, “submit”, and “about us” are too abstract and don’t create much interest or urgency amongst the individuals who visit your website.

Moreover, when your call-to-action button is not good, your customer may not take the actions like signing up, purchasing a product, or contacting you. This can directly affect your business conversion rate and online presence.

In essence, make sure your site has a strong and benefit-focused CTA button, such as “Get Your Free Quote”, “Start a Free Trial”, or “Book Your Consultation Now”, which may give a valid reason for your user to click.

Also Read: What Is CRO Marketing? How Does it Help You to Rise Your Business?

Inconsistent Branding

Inconsistent branding occurs when a brand’s virtual and verbal elements, like logo, feature images, font, web design, and colour, are not the same across all the platforms.

This lack of consistency may confuse both your former and potential customers, erode trust, obscure your identity, and give your website an unprofessional appearance.

Whereas, your brand should feel like a strong voice rather than a mixed one. Accordingly, when you hold the same logo, tone, and images consistently, it helps people to recognize you easily and build trust in you.

In a nutshell, remember your brand should speak clearly and in the same way every single time, rather than loudly and uncertainly.

Lack of SEO Basics

If you have designed your website accurately, but it still doesn’t appear at the top of the Google rankings, the reason behind this could be a lack of SEO techniques.

Commonly, brands neglect the local SEO strategies that include no keyword content, missing meta title and description, poor backlinking, wrong headings, slow loading page, and most importantly, not being mobile-friendly.

Remember, search engine uses these elements to optimize your content and decide where to rank it. However, even small fixes like creating an accurate URL, adding alt text to your image can make a big difference.

Hence, understanding the SEO strategies for Delhi businesses and strategically implementing them is crucial to boost the beneficial growth of your website.

No Contact Info

Lastly, one of the biggest mistakes Delhi’s brand can make by not mentioning the proper contact information on their website.

If people want to contact you and won’t be able to locate your mobile number or email address on your site, they might leave, no matter how good a product or service you are offering to them.

Consequently, this mistake can negatively impact your brand by making it unprofessional and, in some cases, even fake. Similarly, you can lose your potential client who may drive to your competitors, as they make it easy to connect.

Thus, to avoid this sort of situation, do not forget to add a separate “Contact Us” page for your website along with the mobile number, email address, and address (if possible) in the footer.

Conclusion

To sum it up, we just want to say that even a small mistake can leave a big impact on your website’s performance. However, paying attention to the details will surely empower you to build an impressive website for your brand.

So, keep your site clean, clear, and user-friendly to make people promptly connect with you and trust your brand.

Frequently Asked Questions

Ans: These days, most users in Delhi access brands’ websites from their mobiles, and a mobile-unfriendly layout can lead to a loss of traffic and potential customers.

Ans: Yes, with SEO techniques, you can manage your website’s page speed, make it mobile responsive, and most importantly, enhance your ranking on Google.

Ans: Your website is a virtual representation of your brand for your customers. A clear and impressive layout can empower you to build trust among your potential clients and assist you in boosting your ROI.